Internet Marketing Course BLOG

Archive for March, 2005

Local Search

by Dave Ingalls
Internet Marketing Course Blog
March 20, 2005

Just as the name implies, Local Search is all about searching the billions of pages on the World Wide Web for information that is related to a specific geographic area (country, state or city). The PRIMARY use of this type of search, and what is implied in the term “Local Search”, is that the searcher is looking for information specific to his/her present geographic location.

Learn more on my Internet Marketing Course about Local Search

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Personalized Search

by Dave Ingalls
Internet Marketing Course Blog
March 10, 2005

Personalized Search is hot again! Within a month of each other, Amazon, in their latest release of their home brewed search engine, A9, has used personalized search to help differentiate it from its much larger competitors, and Yahoo! introduced its My Yahoo! Search beta personalized search service.

Read more on my Internet Marketing Course about Personalized Search

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To Blog or not to Blog?

by Dave Ingalls
Internet Marketing Course Blog
March 5, 2005

One of the hottest Internet Marketing topics these days involves the use of “Blogs” on business Web sites as a traditional “What’s New” page combined with a conversational “How ya do’in?” look and feel, and also incorporating recent FAQ info. It can also incorporate feedback from Web site visitors.

Read more on my Internet Marketing Course about Blogs and Blogging

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