Internet Marketing Course BLOG

by Danny Sullivan
Search Engine Land
July 28, 2008

Dave’s Comments (Internet Marketing Course Blog): I haven’t heard this much chatter about a (potential) Google competitor in many months! Maybe there’s something to it this time. This brief blog entry highlights search engine guru Danny Sullivan’s take on all this. Read on and see for yourself!

“Can any start-up search engine “be the next Google?” Many have wondered this, and today’s launch of Cuil (pronounced “cool”) may provide the best test case since Google itself overtook more established search engines. Cuil provides what appears to be a comprehensive index of the web, a unique display presentation and emerges at a time when people might be ready to embrace a quality “underdog” service. The big questions now are, how’s the relevancy hold up? And can word-of-mouth really still build significant share?”

Read the entire article by clicking on the following Link:

Cuil Launches — Can This Search Start-Up Really Best Google?

Technorati Tags:Business, Internet Marketing, Marketing, Search Engine Marketing, Web Marketing

Link to: Internet Marketing Course

by Brian Clark
copyblogger.com

Dave’s Comments (Internet Marketing Course Blog): A great blog entry regarding what makes a GREAT blog entry! Plus a link to the original “More Cowbell” SNL skit! Take 2 minutes to read the full blog entry and another 5 minutes to watch one of the funniest SNL skits ever produced (IMHO)!

“In April of 2000, Saturday Night Live aired one of the few truly classic sketches outside of the 1970s and 80s. The sketch is a spoof of a VH1 “Behind the Music” episode featuring Blue Öyster Cult and the recording of (Don’t Fear) The Reaper (watch it here).

The sketch stars host Christopher Walken as famed producer “THE Bruce Dickinson,” with Will Ferrell on cowbell along with a faux Blue Öyster Cult. The whole joke centers around the fact that (Don’t Fear) The Reaper has a cowbell percussion element that will never be more obvious than played by Ferrell.

Here’s the point.”

To read the entire post, click on the following link:

The Secret to Captivating Content? More Cowbell!

Technorati Tags:Business, Internet Marketing, Marketing, Search Engine Marketing, Web Marketing

Link to: Internet Marketing Course

by Hubspot Internet Marketing Blog
July 10, 2008

Dave’s Comments (Internet Marketing Course Blog): Google’s Matt Cutts “in the flesh” – great stuff – thanks to Hubspot for bringing this video to my attention, and thanks for the brief summary of the main points made by Matt. My 2 cents on the point about starting a blog: great idea, but from a SEO point of view, I think it will be more effective to your overall visibility on the Web if you have the blog reside “under” your Web site domain – that way, the content of your blog will also be seen as part of your web site content. Check with your Web site host company – most of the large hosts offer at least one type of free blogging software that can be installed “under” your existing domain – I recommend using WordPress if your Web hosting company offers it.

“Google’s Matt Cutts posted a great article on his blog recently with simple and practical tips for small businesses. The video is included below.

The following are some of the simple tips made in the video.  Great advice for small business marketers.  The points in the video are simple, but it’s interesting because it’s straight, unfiltered advice from Google.”

To read these tips, click on the following link to go to the Hubspot Blog page:

6 Simple SEO Tips For Small Business Straight From Google

Technorati Tags:Business, Internet Marketing, Marketing, Search Engine Marketing, Web Marketing

Link to: Internet Marketing Course