by Stephen Spencer
Catalog Age
Dave’s Comments (Digital Marketing Tutorial Blog): A really good blogging overview article, especially for businesses wondering if they should start a business blog with a good listing of the services you’ll need to get it up and running.
“WHY ARE PEOPLE READING BLOGS? A new blog is created every 5.8 seconds, according to the Washington-based Pew Internet and American Life Project research center. Not surprisingly, many of the millions of blogs littering the Web are not meant for public consumption beyond a small circle of friends or colleagues. Business bloggers, on the other hand, target a wider audience consisting of current and prospective customers, catering to their wants and needs with useful info or insightful commentary on a regular basis.”