Digital Marketing in 5 Minutes

Learn Digital Marketing in 5 Minutes! Really?! What this 5 minute video actually does is introduce Digital Marketing newbies to 6 of the main channels that make up Digital Marketing: The video also provides a quick synopsis of what’s included in each channel and how it is used in a Digital Marketing plan. I like … Read more

Burger King Whopper Detour Promo A Winner

Link to main Digital Marketing Web page Using Online Marketing to drive BOTH app downloads AND foot traffic! Looks like Burger King hit it out the of park with its latest “Whopper Detour” promotion! The promotion: Burger King fans got a Whopper for 1 cent, but they had to “order” it at a McDonald’s using … Read more

Update – Volunteer WordPress Website Mgr.

Link to main Digital Marketing Web page If you recall, about 6 months ago, I decided to take my latest WordPress skill set (the Divi Drag and Drop Theme WordPress Page Builder) to the next level by volunteering with a non-profit to be their WordPress Website Manager. (Here’s a link to my original post back … Read more

Digital Marketing and The Trustees Hike 125

Link to main Digital Marketing Web page As a 30-plus year marketing veteran, know what I love most?  When I read about a promotion by a non-profit and go, “What a great idea!”, then realize that I’ve just been “marketed”!  And it’s even better when that promotion includes a significant digital/online marketing component. That’s what … Read more

Completed My Digital Marketing Tutorial-Now What?

Link to main Digital Marketing Web page So you finished my free Digital Marketing Tutorial for Beginners. Congratulations! But now what?! In case you didn’t know already, you’re just getting started learning Digital/Online Marketing! Here’s a list of “32 free Online Marketing Classes to Take this Year” by Sophia Bernazzani at HubSpot. As you will … Read more

Bluehost – Free SSL Certificates to Hosted WordPress Sites

Link to main Digital Marketing Web page Good News for all WordPress CMS users hosted on Bluehost – even on the low cost shared server hosting programs! Bluehost is now offering FREE SSL Certificates for those Web sites!  Behind the scenes Bluehost is using the free SSL certificate service provided by “Let’s Encrypt” to get … Read more

How To Put the Customer FIRST!

Link to main Digital Marketing Web page GREAT Example of an organization putting the Customer FIRST! My wife and I recently decided that we wanted to visit the Institute of Contemporary Art (ICA) in Boston. After checking out their Web site, I still had several questions about their general admission policy so I gave them … Read more