SEO Digital Marketing Consultant
SEO Expert / B2B Digital Marketing Services
From: Directmag.com Dave’s Comments (Digital Marketing Tutorial Blog): Internet Advertising is on an incredible roll! And the only medium that is predicted to give “traditional” online advertising stiff competition is another form of online advertising! “Internet advertising in the U.S. will continue to grow fast even as the current economic woes will lead to a … Read more
From: eMarketer Dave’s Comments (Digital Marketing Tutorial Blog): Having lived thru (and been laid off in!) the “Dot Com” bubble burst of 2001, it is absolutely amazing to me to see that one of THE most resilient sectors of U.S. advertising in 2008 (and beyond) is forecast to be Internet (online) advertising! Even for those … Read more
Source: SEMPO Dave’s Comments (Digital Marketing Tutorial Blog): A leading US SEM organization has just released it’s 2005 Search Engine Marketing report. It includes all forms of SEM – search engine optimization (SEO) and search engine advertising. The growth in this space continues at a breakneck pace, still dominated by Google and Yahoo!. “Advertisers in … Read more
By Brian Quinton DirectMag.com Dave’s Comments (Digital Marketing Tutorial Blog): LookSmart has been off my SEM “radar” for YEARS. Now it seems they’re actually doing some interesting “search engineering”, according to this article on DirectMag.com. Well worth the read. “LookSmart, the online media content and technology company that has been struggling for a place at … Read more
IHT Technology Original Article By Saul Hansell The New York Times Dave’s Comments (Digital Marketing Tutorial Blog): The long-awaited arrival of MSN’s inhouse self-serve pay-per-click ad program (“adCenter”) is upon us, according to a story in the New York Times via the International Herald Tribune. MSN’s twist is the inclusion of demographic ad serving selection … Read more
By Danny Sullivan SearchEngineWatch Dave’s Comments (Digital Marketing Tutorial Blog): Nice, detailed overview (as usual) from Danny Sullivan on Ask Jeeves’ new inhouse automated ad serving service. My advice to Web site owners who purchase Google Adwords ads: compare where your Google Adwords ads are serving for your keyword searches on both Google and Ask … Read more
By Richard Ball Search Engine Guide Dave’s Comments (Digital Marketing Tutorial Blog): As Richard points out, you’re really dealing with two VERY different audiences in terms of motivation in the Google Adwords Search and Content ad networks, and the default setting in Adwords when setting up a campaign is to display the same ad on … Read more
By Chris Sherman Associate Editor SearchEngineWatch Dave’s Comments (Digital Marketing Tutorial Blog): A comparison of of first page search results for 4 of the most popular search engines – Google, Yahoo!, MSN and Ask Jeeves. It’s really quite amazing how much the results vary between any 2 search engines, and particularly, among all 4 of … Read more
Jill Whalen HighRankings.com Dave’s Comments (Digital Marketing Tutorial Blog): I subscribe to Jill’s High Rankings Advisor Newsletter, and it’s always a treat to receive the next edition. This past week Jill reiterated some SEO common sense that I think can help ALL of my readers, especially those who are considering hiring an SEO “expert” for … Read more
by Jonathan Kranz MarketingProfs.com Dave’s Comments (Digital Marketing Tutorial Blog): Really well done, brief article hitting all of the key points needed to create compelling case studies. Plus Jonathan provides an almost “fill-in-the-blanks” case study format for you to follow! “Case studies are the written equivalent of the in-person demonstration, an opportunity to illustrate your … Read more