Search Engine Optimization (SEO)

Link to main Search Engine Optimization (SEO) Web page The online marketing of at least Web one site paid off big time for its owners – and for me! Recently I was faced with the daunting task of grilling a T-bone steak. Daunting because grilling anything is a challenge for me! So of course I … Read more

Link to main Search Engine Optimization (SEO) Web page Search Engine Watch has just posted a very detailed How-To on converting your Web site(s) from the HTTP protocol to the secure HTTPS protocol. Here’s a link to that article: Migrating HTTP to HTTPS: A step-by-step guide by Tom Smith Search Engine Watch For Web site … Read more

Link to main Search Engine Optimization (SEO) Web page Brian Wood, Director of Marketing & SEO for online home goods giant Wayfair, just contributed an extremely interesting article titled “New Findings Show Google Organic Clicks Shifting to Paid” on SEO super site MOZ. Even if you are not trying to sell these types of products, … Read more

Link to main Search Engine Optimization (SEO) Web page Rand Fishkin, MOZ.com: “What do the age of your site, your headline H1/H2 preference, bounce rate, and shared hosting all have in common? You might’ve gotten a hint from the title: not a single one of them directly affects your Google (organic search) rankings. In this rather comforting … Read more

Link to main Search Engine Optimization (SEO) Web page The Google plain simple white page with a search box in the middle is being joined by some new “friends” on the mobile Google home page. And most experts think that these same additions will show up on the desktop/laptop Google home page sooner rather than … Read more

Link to main Search Engine Optimization (SEO) Web page Here’s one of the best ways to start the new year if you’re serious about improving your SEO skills – download a copy of Google’s “Search Engine Optimization Guide for Beginners” (PDF). Here’s a link: Google SEO Starter Guide for Beginners If you’re just getting started … Read more

Link to main Search Engine Optimization (SEO) Web page What is CRO? I know…first what is CRO and should I really use it in place of SEO?  Turns out these two should be working together to increase your site’s ROI. I know you all know what that is! From Neil’s post: “Everyone on the internet … Read more

Link to main Search Engine Optimization (SEO) Web page To “Silo” or not to “Silo” that is the question. Siloing is a Web site content structure that gets more than its share of pros and cons, especially from the SEO world. The concept of siloing Web site content is fairly simple: group related content in … Read more

Link to main Search Engine Optimization (SEO) Web page This post by Pawel Grabowski on Unamo.com is a great Google SEO to do list to have handy, especially for SEO beginners. I love the way Pawel has segmented the list into On-Page Factors, Site Factors, Off Page Factors and Domain Factors. For example here are … Read more