Digital Marketing Tip – Register in Google Places

Part of the 999 Digital Marketing Tips Series By Dave Ingalls Digital Marketing Consultant December 6, 2010 Digital Marketing Tip #3 – If you are an organization that depends on generating interest/business from your LOCAL MARKET, then you should RUN, not walk to GOOGLE PLACES and claim your location! Don’t know what Google Places is? […]

Video SEO

By Dave Ingalls Digital Marketing Consultant September 1, 2010 Hey gang, check out one of the latest innovations in Search Engine Optimization, VIDEO SEO! I recently had the opportunity to sit down with Jay Spencer and Andy Galeshahi, President and Sales and Marketing VP respectively, of SearchPro Systems, an SEO firm with a VERY interesting […]

Three is the Magic Number!

The SEO Sweet Spot is Three-Word Searches by Daniel Ruby August 22, 2010 Dave’s Comments (Digital Marketing Tutorial Blog): New keyword search phrase research by released in June 2010 confirms that the use of multiple words in a search phrase dominates search engine usage. In particular, 3 word search phrases are the clear […]

May Day! May Day! Google Algorithm Changes Affect Long Tail Web Site Traffic!

by Dave Ingalls Digital Marketing Consultant July 8, 2010 OMG! The sky is falling! Or is it? As Rand Fishkin of SEOmoz outlines in detail in his mid-May “Whiteboard Friday” presentation below, Google did in fact do something to their search algorithms in late April-early May (the “May Day Update”), but the KEY is to understand […]

Quick Fix For Google Home Page

by Dave Ingalls Digital Marketing Consultant June 10, 2010 UPDATE: Google relented after about 4-5 hours on June 10th, went back to the simple white background Home Page that I (and obviously many others) love, and made using a photo background image on this page completely optional. That action by Google made the major point […]