SEO Digital Marketing Consultant
SEO Expert / B2B Digital Marketing Services
From: eMarketer “Show me the money!” Dave’s Comments (Digital Marketing Tutorial Blog): Content is and remains king when it comes to capturing eyeballs on the Web, but is there a logical way to monetize the user-generated portion of it? An interesting question, given that a good deal of this user-generated “content” is, according to one … Read more
From: eMarketer Dave’s Comments (Digital Marketing Tutorial Blog): Having lived thru (and been laid off in!) the “Dot Com” bubble burst of 2001, it is absolutely amazing to me to see that one of THE most resilient sectors of U.S. advertising in 2008 (and beyond) is forecast to be Internet (online) advertising! Even for those … Read more
From: eMarketer Dave’s Comments (Digital Marketing Tutorial Blog): Makes all the sense in the world to me that auto dealers are implementing Web 2.0 applications. After buying a house/condo, the next biggest purchase most of make is a vehicle, and we probably try to do as much research on that purchase as we do when … Read more
Annoyed with the ad deluge on social networks, many users are spending less time on the sites BusinessWeek Dave’s Comments (Digital Marketing Tutorial Blog): Has the next big thing in online advertising already come and gone, or are the social networking “monetizers” trying so hard to equate unique visitors and time-on-site to advertising dollars that … Read more
From: eMarketer Dave’s Comments (Digital Marketing Tutorial Blog): What the heck is a Web widget and how are they being used? EXACTLY the questions many Web marketers are asking about Web widgets. This eMarketer article does a nice job of framing the marketing potential for this application, and I found a Wikipedia entry on “Web Widgets” … Read more
From: eMarketer It’s experiment time for B2B online. Dave Comments (Digital Marketing Tutorial Blog): So what’s REALLY going on with Web 2.0 and US B2B (and B2C) marketers? What online marketing techniques are they trying, and which ones appear to be working the best? Read this eMarketer article on the subject to get in sync … Read more
From: BtoB via MarketingCharts.com Dave’s Comments (Digital Marketing Tutorial Blog): The beat goes on with the migration of B2B marketing dollars to the online world, as this BtoB 2008 marketing forecast shows yet again. “Most B2B marketers (some 60%) plan to increase their 2008 marketing budgets – but fully 79% plan to increase their online … Read more
by eROI via MarketingCharts.com Dave’s Comments (Digital Marketing Tutorial Blog): Wednesday isn’t just “Prince Spaghetti Day” anymore – according to eROI, it’s also the best day to send your email blasts! “The best day of the week to send email in the third quarter was Wednesday, according to the most recent eROI benchmark study of … Read more
By Matt Dickman Techno Marketer via MarketingProfs Dave’s Comments (Digital Marketing Tutorial Blog): Not only will you get a SIMPLE explanation of what AJAX is and how it can positively impact your Web site’s user experience, but also how it can potentially reduce your online ad revenue! Most importantly, how did you like being “taught” … Read more
From: eMarketer Dave’s Comments (Digital Marketing Tutorial Blog): Amazing!! From the Internet/Online “bubble” bursting in 2001, when online advertising was $7.1 billion and actually went DOWN to $6.0 Billion in 2002, the numbers have been on a steady and accelerating climb ever since! “The numbers are soaring. Choose an adjective: Epochal. Momentous. Historic. Whatever the … Read more