SEO Digital Marketing Consultant
SEO Expert / B2B Digital Marketing Services
By eMarketer May 1, 2007 Dave’s Comments (Digital Marketing Tutorial Blog): Web 2.0 – it’s all the buzz these days. Now eMarketer reports that the acceptance of “The Collaborative Web” is penetrating the Fortune 500/Global 1000 corporate world at a surprising rate, although most applications are “inward facing” at this time. Still, every online marketer needs … Read more
By Stoney deGeyter search engine land Dave’s Comments (Digital Marketing Tutorial Blog): A great little primer for small business owners regarding how and who should be doing their Web site search engine optimizing. All fifty questions are relevant and will take less than 3 minutes to read. “An online business owner basically has two choices … Read more
By Greg Sterling Search Engine Land Dave’s Comments (Digital Marketing Tutorial Blog): For those of you new to “Local Search”, this is a great overview article to help you understand the importance of being listed in the appropriate “local search” sections of the major search engines, and why it is so difficult for these engines … Read more
By Robin Neifield Clickz Behavioral Targeting Dave’s Comments (Digital Marketing Tutorial Blog): Search Re-targeting? New term to me as well! Think you’ll find the concept interesting, and the article’s author, Robin Neifield, is a great resource to learn more about the overall topic of Behavioral Targeting. “Early adoption has its advantages, but being an aggressive … Read more
By Mike Beltzner Mozilla Labs Dave’s Comments (Digital Marketing Tutorial Blog): Social Media Marketing built right into the Firefox Web browser?! Stay on top of this development so you understand how your organization can take advantage of this VERY interesting new twist in Web browser technology. “Just a few years ago, one of the most … Read more
By Richard H. Levey Direct Magazine Dave’s Comments (Digital Marketing Tutorial Blog): While Direct Magazine’s summary of a just-completed Epsilon Marketing study on the positive sales impact of retail loyalty programs is not surprising, the detail in the report is very interesting AND is mentioned in this blog because of the potential positive impact of … Read more
Lisa Phillips Senior Analyst eMarketer Dave’s Comments (Digital Marketing Tutorial Blog): The “digital” slice of the pharma marketing pie just keeps getting bigger each year, as this article highlights with some very interesting details about where the digital marketing dollars are being spent. “The endless text of pharma disclaimers is at home on the Web. … Read more
From: comScore.com Dave’s Comments (Digital Marketing Tutorial Blog): Looks like Yahoo! got it right this time! Their new paid search ad serving platform, code named Panama, is supposed to improve the click-thru rates of paid ads running on it’s search service, and preliminary comScore results show that it has! Panama is designed to serve the most … Read more
Occam’s Razor by Avinash Kaushik Dave’s Comments (Digital Marketing Tutorial Blog): Web analytics and common sense can be strange bedfellows indeed! But not for Avinash Kaushik, an expert in Web analytics. If you’re new to this topic, this blog post by Avinash is the PERFECT Place to start! “A common theme I have noticed across many … Read more
Google, Microsoft, Ask.Com Quietly Use Spinoff Sites To Test New Features, Solicit Feedback; Pulling Up Videos By JESSICA E. VASCELLARO Wall Street Journal Dave’s Comments (Digital Marketing Tutorial Blog): Take a peek at the major search engines’ ideas for the next generation of search via this Wall Street Journal Online article. Why should Web Marketers … Read more