SEO Digital Marketing Consultant
SEO Expert / B2B Digital Marketing Services
Email to get most attention, yet supporting data analytics often ignored Source: Alterian Dave’s Comments (Digital Marketing Tutorial Blog): The beat goes on! Looks like online marketing will continue to steal the lion’s share of advertising/marketing spending increases in 2007. Even direct marketers, long known for their mailers and printed catalogs, are jumping on the … Read more
By Pete Cashmore Dave’s Comments (Digital Marketing Tutorial Blog): Ever heard of Mashable? Mashable claims to have more than 150,000 email and RSS subscribers and in excess of 1 million monthly pageviews, making it the world’s largest blog focused exclusively on social networks. I think it’s a good read on a VERY hot topic, one … Read more
By Jason Burby Clickz Dave’s Comments (Digital Marketing Tutorial Blog): The KEY concept for me from this article – “Integration is helping many clients better understand the 95 percent plus people who DON’T convert on the site.” This Web Analytics article focuses on Omniture’s new Genesis product, but be sure to checkout what WebSideStory and … Read more
Source: SearchEngineWatch Blog “A minute after midnight, Bill Snyder, Senior Writer for TheStreet.com, broke the story about IBM teaming up with Yahoo in enterprise search. As of today, the two firms are offering IBM OmniFind Yahoo Edition as a free download. The underlying technology for the new product belongs to IBM, but the interface is … Read more
By Jill Whalen HighRankings.com Dave’s Comments (Digital Marketing Tutorial Blog): This week Jill provided a very nice overview of how to tell if you’re dealing with an “SEO Quack”! Good Stuff – enjoy! And if you’re trying some do-it-yourself SEO, here’s a link to the SEO Tutorial on my Digital Marketing Tutorial Web site. “There … Read more
By JEFFREY TRACHTENBERG and BRIAN STEINBERG Wall Street Journal Dave’s Comments (Digital Marketing Tutorial Blog): Viral video ads on YouTube presumably hyping a new biotech company that sells genes and/or the products of genetic engineering? And not only are the ads fake, but so is the company they purport to advertise?! What a wonderful (and … Read more
by Dave Ingalls Digital Marketing Tutorial Blog Now that you know the major problem with your business Web site is that it doesn’t have a champion – a single “owner” charged with the mission of making that Web site and associated online marketing activities pull its weight – what do you do about it? Find a … Read more
Shashi Seth and R.V. Guha Google Co-op team Posted on Google Blog Dave Comments (Digital Marketing Tutorial Blog): Just found out about this new tool being offered by Google. It basically gives anyone the power to produce an edited version of Google searches by pre-selecting the Web resources Google will use to provide search results … Read more
by Dave Ingalls Digital Marketing Tutorial Blog If you don’t get this daily (M-F) update on the latest online marketing happenings, stop what you’re doing and go sign up for either the email version or the RSS feed right now! Their self-description: “MarketingVOX helps marketers and media professionals save time and do their jobs more effectively … Read more
by Dave Ingalls Digital Marketing Tutorial Blog That’s right – NO ONE OWNS IT! The worst death a business/corporate Web site can suffer is that no one person is given the responsibility (and authority!) to make the Web site grow and contribute to the overall marketing goals of the business. Your Web site needs a CHAMPION. … Read more