Hub and Spoke SEO Model

Another more recent approach to this Silo/Pillar SEO concept is called the “Hub and Spoke” SEO model. In this model, the “Hub” is the main keyword phrase you are trying gain Page 1 exposure for in the Google Search Index. The “Spokes” are iterations of the main keyword phrase (i.e. longtail keyword phrases), each on … Read more

LinkedIn – THE 2022 B2B Social Media Destination

“LinkedIn Will Become The Social Destination For B2B” by Heather Campbell – SEJ, Director of Marketing at Search Engine Journal Excerpted from SEJ Post: “Expert Social Media Marketing Predictions For 2022” Dave Ingalls’ Comments: B2B Marketers have finally discovered LinkedIn! What wonderful insights Heather Campbell provides into where B2B Marketers will be advertising in 2022 and … Read more